Description
Salsa madre in the larger jar.
The new 430 g format of the Perché ci credo Salsa madre: raw tomato (99%) with basil and salt, sweet and dense, pasteurised in the jar. It is the base the producer recommends for every red sauce. No added sugar, no tomato concentrate, no preservatives or thickeners.
For restaurants and chefs. The larger jar suits daily prep: start a soffritto, add the sauce, cook for five minutes and you have a clean tomato base for pasta, pizza, eggs or meatballs. Fewer jars to open per service means less time and less glass. A good cost per portion for a house pomodoro.
For specialty and Italian stores. Families who use tomato sauce every week prefer a larger jar, and the 430 g size gives better value per gram. The three-ingredient label is the main selling point. Place it next to the 330 g jar so customers can choose by household size.
Format guidance: 430 g jar; the classic 330 g jar is also on Savorita.
Specs: 430 g, case of 12, shelf life 24 months, raw tomato sauce, pasteurised, no preservatives, thickeners or added sugar, vegan, Puglia (Italy).
Ingredients: tomato 99%, salt, basil.
Nutrition per 100 g: 20 kcal / 83 kJ; fat 0 g, of which saturates 0 g; carbohydrates 4.8 g, of which sugars 4.3 g; protein 1.0 g; salt 0.4 g.
Allergens: none, as declared by the producer.
